Advocacy to Action: Policy. Investment. Power.
Across the world, we’re seeing unprecedented investment in women’s sports - clubs, sponsors, and leagues betting big and creating seismic shifts. Australia has been a leader in moments and advocacy, but the challenge now is to sustain that energy locally: translating global momentum into feasible, scalable actions that fit our context.
This breakfast is about how policy cements long-term equity, how investment (whether financial, structural, or cultural) drives growth, and how power, from voices to leadership, ensures women’s sport remains a national agenda item.
It’s about keeping the movement alive not just through big dollars, but through smart, collective action.
"It’s safe to say women’s sport is finally seeing the cut-through that we knew could occur. Across our conversations, we will explore how we capitalise on this momentum and continue to push growth and engagement across all women’s sport to achieve the ultimate goal of equity for women and girls." - WSA President Helena Wurf
We're delighted to welcome Sarah Styles, former Director for the Office for Women in Sport and Recreation, David Culbert, dual Olympian and sports broadcaster, Victoria Denholm, CEO and Director of Wollemi Capital Group, and Tayla Vlaeminck, Australian Cricketer. Our panel will be facilitated by Rana Hussain, founder of Good. Human.
We'll also welcome Mackenzie Little, resident Doctor and Olympic Javelin thrower, and Rachel Howard, General Manager of adidas Pacific for a special fireside chat, hosted by Sam D'Souza.
